Cove Communities

Cove Communities operate 10 UK parks, with a fantastic mixture of Holiday Parks, Resorts and Residential communities, amongst some of the most spectacular locations and scenery imaginable. Over our 5-year partnership, Microtill worked closely with the operations team at Cove Communities to understand their core values and consistently meet and exceed expectations. In 2022 we successfully integrated one of the US sites, Point Sebago in Maine, paving the way for the other venues to follow suit in the coming months.

The Challenge A number of the Holiday Resorts and Parks have enjoyed exponential growth over recent years. As customer expectations increase, it remains important these are met with smooth, seamless experiences. Previously known as Bunn Leisure, the parks have benefitted from significant investment in fantastic amenities and activities. This has led to a wealth of commercial opportunities that need maximising, whilst ensuring that customers 'feel the difference'. Understanding how technology meets these needs is an ongoing focus, and an exciting one!

The Solution With most projects, it is vital to start with the end in mind. Each location needs to be understood in terms of applying the right solution, at the right level of complexity, keeping it easy to use, yet powerful in its effect. Throughout each venue exists a strong back of house Cloud reporting suite. It gives complete visibility over trading, opportunities and trends, with access to live data that refreshes every 15 seconds.

In conjunction with third parties, Microtill have been able to deploy and integrate with additional services such as Sage, Dojo & Elavon amongst others. In line with providing excellence and outstanding experiences, fast, accurate service within food and drink venues has been a priority. This has been vastly improved through the use of handheld tablets, self-ordering and online reservations.

Process makes perfect for many of the back of house team. The use of EPOS Kitchen Management Tools allow for easy tracking of the food journey throughout the busiest of environments. From caravan ordering, to quick service restaurants, Microtill always set out to match the very best in customer service. We strive for operational excellence for both front and back of house teams.