3 Steps to Supercharging Summer Sales
As the summer season approaches and outdoor dining becomes increasingly popular, it’s time to start thinking about how your POS system can help you make the most of your outside seating and dining areas. Here are three ways that Microtill’s POS software can help you improve your customer experience, streamline your operations, and increase your revenue:
1. Innovative handheld devices
Imagine your staff being able to take orders and process payments from anywhere on your patio or terrace with a handheld device. Not only does this free up table space and reduce wait times, but it also allows your staff to provide faster and more efficient service, which can lead to increased customer satisfaction and loyalty.
A survey by the National Restaurant Association found that 79% of consumers say that restaurant technology improves their guest experience, and 65% say that it speeds up the ordering and payment process.
By implementing handheld devices, you can provide the efficient and convenient service customers seek. Handheld devices also allow your staff to upsell and promote special menu items, increasing your average order value and revenue. Plus, with real-time reporting and analytics, you can track your staff’s performance and identify areas for improvement, leading to more effective training and better results.
Digital ordering using handhelds, aka “The Pad” by Microtill, couldn’t be more straightforward, with food and drink orders taken directly from the table, inside or out and sent directly to the bar and kitchen, enabling your team to do everything correctly. Not only does this mean speed and accuracy, but you can also take payments right there and then for guaranteed sales, saving time when the table has finished dining, meaning more bums on seats. You’ll even take the pressure off your staff and customers with features such as the clever, automatic “split the bill” function, regardless of group size.
We all know customers have different tastes and various allergies, with fantastic tablet features in the palm of your hand, feel assured you are ready to answer any customer questions. Your team can instantly access allergen and stock information and an additional notes section that goes straight to the kitchen. With handy prompts for your staff geared with the latest promotions, offers, and upsell items, you can create extra sales opportunities – no need to check back at the till.
“The Pad” by Microtill
“The Pad” provides an improved customer experience and additional productivity for your hospitality business.
Microtill’s Pad not only results in extra profit from streamlined operations and handy prompts and features but also means better management and fewer costly mistakes.
The Pad works smoothly with Microtill EPOS. Although simple to use, our knowledgeable team guides and supports your team the whole way, from complete programming to training your team.
Handhelds save 1/3 of the time staff spend unnecessarily at a table.
Reasons Why Handhelds Work
✅ Creates more revenue
✅ Improves speed of service
✅ Extra table turnover & wait times are cut
✅ Increased order accuracy
✅ Light, portable and easy to use
✅ Create your own prompts & upsells
✅ Payments made quickly and efficiently
Handheld Devices
From only £4.99 per week
Contact Microtill to claim this fantastic limited-time deal and instantly improve your business.
2. Online and Mobile Ordering
In addition to handheld devices, mobile ordering at the table is another way to improve your customer experience and increase your revenue. With Microtill’s POS software, customers can place their orders directly from their smartphones without needing a physical menu or server.
Mobile Ordering by Microtill is an effective solution to meet customer demand for placing orders from the table. The easy self-ordering system saves your staff time when your outdoor seating area is full of customers enjoying the sunshine.
Customers access your menu via a QR code. This clever solution helps reduce reliance on staff resources, so your team can focus on other essential things. You can be safe knowing that your customers can still view your menu and place orders when you are busiest.
You have the freedom to set your menus up however you like, and you can place your essential items at the top for all to see. There are also opportunities to add prompts and promos, and mobile ordering is a great way to upsell. Customers will often add on a cheeky extra item when ordering, so there are more ways for you to make additional revenue.
This reduces wait times, eliminates the need for your staff to take orders, and provides a more convenient and personalised customer experience. Plus, with the ability to offer upsells and promotions directly to your customers’ phones, you can increase your average order value and drive more revenue. Typically, guests spend 20% more when ordering via mobile than with wait staff, states Business Insider. By offering mobile ordering at the table, you can tap into this growing trend and provide a competitive advantage for your business.
Mobile Ordering
50% off setup fees +
FREE marketing materials
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3. Keep them coming back with
Loyalty Cards
Loyalty and membership programs are proven to increase customer retention and drive repeat business. With Microtill’s POS software, you can easily set up and manage a loyalty program that rewards customers for their repeat business and encourages them to return.
Offering loyalty and membership cards provides an opportunity to increase sales for your business. It encourages loyalty from your customers and repeats business.
✅ Increase revenue
✅ Monitor customer spending habits
✅ Encourage repeat business
✅ Improve customer retention
✅ Boost customer sentiment
Implementing targeted loyalty schemes can boost customer retention and revenue, while also providing insights into your business model by monitoring their spending habits. This allows for informed decision-making and improvements to be made within your company.
Entice your customers with exciting offers or freebies. How about a free drink or half-price summer lunch for valued customers? Loyal customers are the best customers. Repeat business means continued sales and new customers by word of mouth from those who return to you.
A Loyalty Marketer’s Association study found that businesses with loyalty programs generate 12-18% more revenue than those without.
By implementing a loyalty program, you can tap into this revenue-boosting potential and provide a better overall experience for your customers. Some ideas for how to use loyalty and membership cards include offering discounts, free items or upgrades, exclusive offers or access, and even special events or experiences. With Microtill’s POS software, you can easily track and manage these programs and provide your customers with the personalised experience they’re looking for.
Microtill also offer retail EPOS software, not just for hospitality and leisure.
Click below to find out more.
Loyalty Cards
50% off design fees, including 100 FREE cards*
*Minimum quantity applies. See T’s & C’s
Contact Microtill to claim this amazing limited-time deal and instantly improve your business.
Microtill’s POS software can help you make the most of your outside seating and dining areas by providing efficient and convenient service, personalized experiences, loyalty programs, and better management of table reservations. You can improve customer experience, streamline operations, and increase revenue by leveraging these capabilities. So why wait? Get in touch with us today and see how we can help you grow your business!
Contact us for an instant quote on how Microtill can help your business.
Microtill also offers retail EPOS software, not just for hospitality and leisure.
Click below to find out more.
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